Appoadvisor

Displaying articles 1 - 10

Articles tagged with "Brands"

Zynga’s new direction for Draw Something has players drawing brands

Zynga spent a reported $180 million acquiring app developer OMGPOP after the explosion of success in its social game Draw Something, and now it seems the FarmVille giant is ready to start using it to make some money. According to a story from AdAge, Zynga is integrating brand advertising into Draw ... Full Article »

May 4, 2012 1:17pm

Walmart for iPad rolls out app shopping with its rollback prices

Just in time for the holiday shopping season, Walmart has released a dedicated iPad app designed to make your superstore shopping seamless. Within the app you can browse all of Walmart.com, as well as see items at your local store, although some categories will only display items available online, ... Full Article »

November 17, 2011 3:15pm

Let Dove Body Language Messenger iPhone app speak for you

Every time there’s a weird new way to send a multimedia text to your friend, I’m there. I want to make people click a link just to read that I hand-scribbled, “What’s up?” I’m that guy sometimes. For that reason, Dove Body Language Messenger speaks to me completely. The texting app lets ... Full Article »

September 22, 2011 2:00pm

Starbucks to offer free iPhone apps to café visitors

Instead of “Do you want fries with that?,” one popular chain is asking “Would you like a free app with your latte?” Starbucks has announced an expansion on its partnership with Apple to include free iPhone apps for individuals who visit its coffee-centered outlets. The companies have work ... Full Article »

August 17, 2011 10:08am

How Johnson & Johnson’s BabyCenter conceives its mobile applications

Most app developers and brands have a hard enough time getting their apps discovered in a universe with more than 425,000 iOS titles and at least 200,000 more on Android. Johnson & Johnson’s BabyCenter’s challenges are compounded by the fact that its target market will have little use for it ... Full Article »

June 18, 2011 7:00am

Fast food restaurant apps lack that special ingredient

In an era where Taco Bell has its own YouTube channel, it’s weird how impossibly inessential most of the apps for fast food restaurants are. I mean, here we are in 2011 and I can send tweets back and forth with @BurgerKing, but if I want to play some weird app game featuring The King, or even jus ... Full Article »

June 5, 2011 8:00am

ESPN Radio iPhone app adds streaming with 3.0 update

The ESPN Radio app's 3.0 update packs quite a wallop. With a dozen new features that range from content to cosmetic, the development team at ESPN truly went all out to improve an already stellar radio app. That said, the feature most likely to grab everyone's attention is the automatic background p ... Full Article »

February 8, 2011 8:24am

Starbucks rolls out payments nationwide with Starbucks Card Mobile iPhone app

Certain test markets across the U.S. have been privy to Starbucks' mobile payment option, which asks users to load funds onto a mobile gift card, and swipe a barcode on their phone to pay for a purchase. Now the coffee giant is taking this payment process nationwide, so iPhone, iPod Touch and iPad u ... Full Article »

January 27, 2011 8:47am

REI iPhone app ideal for browsing gear, not much for buying

Outdoor superstore REI has added an ecommerce app to its lineup for iPhone, iPod Touch and iPad. Through REI, sports enthusiasts can browse REI's product selection, find a nearby store, scan items and make direct purchases — when the function works. REI's product catalog is browse-able by product ... Full Article »

December 9, 2010 1:58pm

Vans Live iPhone app is a surfing multimedia explosion

The Vans Live app is a tour de force of surfing multimedia. Designed to cover the events involved in the "Vans Triple Crown of Surfing," Vans Live goes above and beyond the call of duty for a free app by providing results, videos, pictures and an interesting cover flow view of each event's poster ... Full Article »

November 28, 2010 12:00pm


Recent Curated App Lists